Norma Fitzrovia Restaurants - Innerplace

Norma - Fitzrovia, London

Italy X Africa

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Category

Restaurant | Cuisine: Modern European
Address

8 Charlotte St, Fitzrovia, London, W1T 2LS, UNITED KINGDOM

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Opening Times

Mon-Sat: 12pm-10pm; Sun: Closed

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Norma is a bit of an interesting proposition. Overseen by the team behind The Game Bird (with celebrated chef Ben Tish at the helm) it's the first standalone restaurant of the Stafford Collection, which also runs the eponymous St James hotel and the Michelin-starred Northcote in the Ribble Valley. Yet what makes Norma truly unique is the way that it homes in on an area of the world and its dynamism that is mostly unscrutinised, the nexus between Sicily and northern Africa.
 
The handsome room has been decked out with statement Moorish tiling on its floors, which rivets the attention as soon as you enter past the handsome crudo bar, lit by Spanishs-style pendant lighting with mirrored alcoves that recall the Alhambra. Guests can choose to sit in either intimate booths with polished brass runners and rattan screens or on cream banquettes. Like the food itself, the dining room straddles North African and Southern European influences.
 
We kicked off with an excellent herbaceous bottle of Greco di Tufo Cutizzi, which went swimmingly with red prawn credo with rosemary orange; Westmersea oysters with fennel oil as well as cherrystone clams with saffron and shallot pickle. The roasted delica pumpkin was a good example of the admixture of north and south - padded out with English burrata, chicory, black figs and fig vinegar. A housemade aubergine parmigiana was a work of art. This overlooked item has been given the love it deserves at Norma. We wrapped up the meal with a homemade cannoli and a smile on our face.
 
Norma does its founders proud. We're excited to see what's next for the Stafford Collection.

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I’ve been with Innerplace pretty much since they started which is over 21 years now. Whilst I have access to other concierges through work and credit cards, Innerplace will always be my go to due to their incredible service, friendliness, expertise, knowledge and most of all their ability to get me a last minute booking at the most in demand restaurants in town, even when fully booked!

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I've been a member of Innerplace going all the way back to 2007. Throughout the years and to this day I have always been very impressed with the level of service they provide. The team is always warm, friendly and incredibly responsive to any questions or requests. What also really sets them apart is the fantastic monthly members events they organise at stunning venues, where they put a lot of care into every detail. I can't recommend this company enough.

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Innerplace has been a game-changer for me! Their Lifestyle Concierge service is truly exceptional. From securing access to the most exclusive venues in London to tailoring bespoke experiences, the team is knowledgeable, responsive, and always goes above and beyond. Their connections and expertise ensure that every request is met with a smile and a solution. Whether it's culture, entertainment, socialising or networking with like-minded people, Innerplace delivers the best of London with style and flair. A must-have for anyone looking to elevate their lifestyle in the city!

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Innerplace has always provided a brilliant professional and friendly service. They are my first port of call for inspiration and advise when planning any event, from a party to a dinner to a date. I can trust their newsletters to keep me informed about the latest launches, opening and ticket opportunities and you can tell how highly they are regarded in London by how well you're treated when you have booked through them.

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